SELLING AND SALES MANAGEMENT PPT

each product, and then adding a margin for profit. 'Full cost plus pricing' can be particularly usefulfor companies which do jobbing or contract work, where each job or contract is different, so that astandard unit sales price cannot be fixed. Without using absorption costing, it may b[r]

Auditing financial reports is the synthesis of the audit results of separate economic profession cycle. Hence, it is to make conclusions on the financial statements which are presented honestly and reasonably and suffer no serious errors on critical aspects. The auditing financial statements is a ba[r]

The term ‘Social Media’ is backward. ‘Social’ should not describe ‘media’, ‘media’ describes the means of socialization. Focus on meaningful marketing that provides value in the message itself. Use humanization and transparency to affect how the product is perceived by customers and prospects.
DIGIT[r]

Marketing Management, 14e (Kotler/Keller)Chapter 1 Defining Marketing for the 21st Century1) Which of the following statements about marketing is true?A) It is of little importance when products are standardized.B) It can help create jobs in the economy by increasing demand for goods and